No. 1,286 There has been a lot of discussion of the future of the legal profession. A post in Lawyerist.com, a nuts and bolts blog for lawyers, summarizes conclusions in a book by a futurist named Suskind. He concluded that lawyers in private practice were being marginalized by, among other things, non-lawyers and technology. Suskind […]
Lawyers are often advised by marketing professionals to blog because it is good marketing. The AVVO blog recently announced an inexpensive and easy to use blogging vehicle for lawyers. If you have a modest marketing budget, investing in a blog will buy you more effective advertising than any other vehicle, including Google pay per click ads.
Cordell and Cordell, a St. Louis-based law firm with 70 offices around the United States, has in my opinion, the best legal radio ads I have ever heard.
New lawyers are pushed out of the nest, like so many baby robins, and forced to find a market for themselves in the cruel, cruel world. And, for the most part, eventually they do. As time passes, they also find needs that are underserved and they fill them. And if the client is not satisfied, there are plenty of other lawyers to try. Actually, 63,633 and counting. The class of 2014 just graduated.
So, I read in my favorite Blog, The Nutmeg Lawyer, that it might be risking disbarment in North Carolina for a lawyer to represent himself as a specialist if he does not hold the appropriate certification. A little over the top, perhaps, but point well taken.
FOR LAWYERS — Book Review: “Legal Rainmaking Myths: What You Think You Know About Business Development Can Kill Your Practice.” By Julie A. Fleming, J. D.
No. 1,005 Julie A. Fleming is a legal marketing guru who used to practice law. She wrote “The Reluctant Rainmaker” with the lawyer in mind who cringes at the idea of looking for business. Her second book, “Seven Foundations of Time Mastery for Attorneys” recognizes that lawyers have unique productivity problems which require unique solutions. […]
No. 1,004 Yes, Virginia, the You Tube production below is a real lawyer advertisement. And, of course, the embarrassment is all ours, Pittsburgh lawyers! Those are the front steps of our venerable 114 year-old Allegheny County Court House where Dan plies his trade in the Criminal Division of our venerable Common Pleas Court. This video, […]
No. 882 Here is a quick refresher course in marketing and client relations for lawyers and anybody else who serves clients, courtesy of Nutmeg Lawyer. You can find Nutmeg Lawyer in the blogroll that is located far down the left hand column of this blog. CLICK THIS LINK TO NUTMEG LAWYER NOW. CLT
No. 737 Once upon a time there was a Little City named Harrisburg that planned to hire one of the most prestigious law firms in the world, the feared Cravath, to handle its Chapter 9 Bankruptcy. The feared Cravath had a stable full of hungry, hungry dinosaurs in grey suits who looked fierce but were […]
No. 585 My colleague Brian Walters was quoted in the Post Gazette this week. He said he found out when he received a call from someone who read the article. “A new client?” I asked. “No, ” he said. “Somebody trying to sell me something.” Ckeep looking »