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Lawyer Marketing Idea: It’s a Keeper!

Posted By Cliff Tuttle | August 25, 2018

No. 1,551

Lawyers usually aren’t very creative about marketing their law practices.  But there are plenty exceptions.

My friend Sam Zets sends me a wallet size tri-fold card every year around now, the beginning of football season.  On one side, he places his vital info., surrounded by the Steeler schedule and other National  TV pro football broadcasts.  On the other side he has local college and one high school schedule.

Of course, lots of us will tuck it in our wallet for future reference.  Then, when we take it out, we are reminded that Sam Zets provided this useful information, together with his address, phone number and areas of practice.

And of course, once your the wallet, it will probably stay there until next August, when we will replace it with the 2019 schedule.

Its a great form of low budget advertising for a lawyer.

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CLIFF TUTTLE has been a Pennsylvania lawyer for over 40 years and (inter alia) is a real estate litigator and legal writer. The posts in this blog are intended to provide general information about legal topics of interest to lawyers and consumers with a Pittsburgh and Western Pennsylvania focus. However, this information does not constitute legal advice and there is no lawyer-client relationship created when you read this blog. You are encouraged to leave comments but be aware that posted comments can be read by others. If you wish to contact me in privacy, please use the Contact Form located immediately below this message. I will reply promptly and in strict confidence.

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